Lead Generation Services
Is It Time for a New Lead Generation Strategy?
Until now, you may have relied on broad marketing efforts to drive leads for your business. However, generic strategies often lose steam and may not provide the sustained growth you’re looking for.
If you’re encountering any of the
following challenges, it might be time to
consider a new lead generation
strategy:
- You’re attracting visitors, but they’re not converting into leads or sales.
- Your business isn’t visible for critical keywords that define your products or services.
- You’re struggling to compete for market attention against key competitors.
- Despite improvements to your website, content, and overall online presence, your lead numbers are declining month over month.
But don’t worry: With the help of digital marketing experts at G DIGITAL MARKETING PTE. LTD., you can embark on a focused lead generation strategy that can significantly boost your efforts and ensure you attract and convert high-quality leads.
Win With a Strategic Approach to Lead Generation
Boost Conversion Rates
An effective lead generation strategy
targets your ideal customers, leading to
higher conversion rates from visitor to
customer and directly impacting the bottom
line.
Enhance Brand Visibility
A robust lead generation plan improves brand
visibility, attracting more leads and
setting you apart from competitors.
Optimize Marketing Spend
In addition to evaluating your content’s
effectiveness, a content audit will also
take competitive analysis into account and
expose areas where the competition is
beating you. This way, you can strengthen
your content marketing strategy, fill your
content gaps, and win more business.
Drive Sustainable Growth
With a steady stream of qualified leads,
businesses can secure a more predictable
sales pipeline, facilitating better planning
and investment and ultimately outpacing
competitors.
THE CHALLENGE
Driving Leads and Converting Them Into Sales
Having a great product or service is simply not enough to win in such a competitive digital landscape. Cutting through the noise to reach your ideal buyers and then nurture those leads into sales requires an ROI-positive, omni-channel approach to digital marketing.
As a visionary leader, you’ve felt the highs of success and the sting of unmet expectations. We understand because we’ve been there. Let us work with you turn those challenges into growth opportunities.
Wasted Marketing Budget
68% of companies haven’t identified their sales funnel, and 79% of marketing leads are never converted into sales. (Source)
Misallocated Sales Efforts
Only 56% of companies qualify leads before passing them along to the sales team. (Source)
Lack of Strategy
For more than 40% of businesses, a lack of strategy is what’s holding them back from lead generation success. (Source)
THE SOLUTION
Tap Into Customized Digital Marketing Efforts to Generate More Leads
Documented lead generation strategy
and consultation
Analytics reporting
SEO and keyword research
Paid advertising
On-site content and gated
assets
Digital PR and guest posts
Conversion rate optimization
UI and UX audit
Technical website audit and content
audit
Meet GDigitalBOT
GDigitalBOT® mimics search engine crawlers so our digital marketing team can experience your site the way search engines do. It’s our secret weapon for discovering opportunities and predicting search results with unprecedented accuracy.
How We Help You Get Results
Based on your unique needs, we’ll create a custom plan that will help you generate leads through a tailored digital marketing strategy.
The following deliverables are common components of a lead generation plan:
Gated content
Gated assets require visitors to fill out a form before accessing the content. These can be long-form whitepapers or e-books, checklists, guides, and more!
Email drip campaigns
After a lead fills out a form or downloads a piece of gated content, send them targeted nurture emails to stay in touch and lead them closer to a sale.
Email newsletters
Reach and nurture your target
audience and stay in touch
with leads through engaging
email newsletters.
Search-optimized blog posts
Fill your website with
helpful, informative, engaging
content that’s optimized for
search. This will allow you to
reach your target audience in
search results, bring them
back to your site, and lead
them toward conversion
points.
Search-optimized guest posts
Reach a broader target
audience and strengthen your
credibility by publishing
guest-contributed content in
online publications. When
allowed by the publication,
include a link to helpful,
informative on-site content so
you can lead readers toward
conversion points.
Digital PR
Gain third-party credibility
by being mentioned by or
featured in prominent industry
publications. When prospects
hear about you from credible,
influential sources, they’re
more likely to seek you
out.
Web design and development
Create a stunning,
well-crafted website that’s
built from the ground up to
generate as many leads as
possible for your
business.
Website copy
Fill your website with compelling, action-inducing copy that generates results.
Paid media
Widen your reach with targeted paid advertising campaigns that bring in more leads for your company.
Keyword research
Make sure your content is
optimized for the right
keywords to reach your ideal
prospects in search
results.
Technical website audit
Avoid technical hiccups that
prevent your ideal customers
from finding your website,
engaging with it, and
converting into leads.
Content audit
Are there gaps in your content
strategy? A content audit will
uncover untapped potential so
you can create the right types
of content to engage and
convert your audience.
Influencer marketing
Reach targeted groups of prospects by tapping into the following of relevant influencers.
Video marketing
Engage your audience with captivating visuals that tell your story and encourage them to take action.
User interface and user experience design
Ensure an efficient, seamless experience for visitors so there are fewer barriers to conversion.
Conversion rate optimization
Maximize your lead generation results by optimizing your calls to action to drive more conversions.
Become a Lead-Generating Machine
So what are you waiting for? Connect with our digital marketing experts to get started on a lead generation strategy that’s tailored to your unique business and goals.
Web Design & Development Services
Whatever your web design and development needs are, G DIGITAL MARKETING PTE. LTD. has a solution for your needs! Check out our comprehensive web design and development services below. Have other needs? We offer a full range of digital marketing services to reach any goal.
Want Digital Marketing Strategies that Drive Actual Impact?
Talk With the Lead Generation Experts at G DIGITAL MARKETING PTE. LTD.